Your Summer Fun

Location Info

4770 Soquel Drive
Soquel, CA 95073
Look for stores with the Gold Standard Seal. They have been recognized for achieving the highest standards in Product, Quality, Operations and Customer Service.
This store accepts gift cards

Store Hours

Mon:10:00 AM - 06:30 PM
Tues:10:00 AM - 06:30 PM
Wed:10:00 AM - 06:30 PM
Thu:10:00 AM - 06:30 PM
Fri:10:00 AM - 06:30 PM
Sat:10:00 AM - 06:00 PM
Sun:10:00 AM - 06:00 PM

Contact Store




    Hello and welcome! We are proud to say that our store here in Soquel village is the only place to find quality new AND used sporting goods anywhere in the Santa Cruz/Monterey bay area. We have a massive store featuring over 20,000 individual pieces of sporting equipment. Not only can you find great gear at fantastic prices here but you can also bring in YOUR old equipment to sell or trade! Basically, you create your own discount! Our knowledgeable staff is the top-rated sporting goods crew in Santa Cruz for customer service and we are always eager to help. Check out our equipment page to get an idea of what we have in our GIANT inventory!


**Purchasing items is subject to stock on hand, season, and store need. Please call to confirm we are taking certain items before coming in**

1. Treadmills/Ellipticals

2. Weight equipment (dumbbells, plates, bars, benches, etc)

3. Baseball Bats/Gloves

4. Bikes (Excercise Bikes)

5. Baseball/Softball equipement (gloves, balls, bats,etc)

6. Surfboards

7. Golf clubs

8. Body Boards

9. Tennis Racquets

10. Cleats

Our Latest Store Update:  1/31/15 Update

  Hey Play It Again enthusiasts, here is the latest from our store! "Snow" season has passed before it really began, so we are clearing out snow with incredible discounts!  Gear up now with the best pricing all year before it goes away.

We are now in SOFTBALL/BASEBALL, SOFTBALL/BASEBALL, SOFTBALL/BASEBALL MODE!   In years past we have gone through our seasons with some of the more basic styles of gloves, but this year is a whole new story!  We have brought in over 50 different styles of gloves ranging from the basics like years past, to some more middle grade gloves and now some high end gloves!  Gloves like the Rawlings Gold Glove series, Mizuno Global Elite, Mizuno MVP Prime, and Wilson A2000!  That is just the tip of the iceberg folks, we are also carrying an assortment of over 25 different styles of bats ranging from $25 to $350, not to mention we always have a couple dozen used bats as well!  Don't forget the essentials! Cleats, Socks, Pants (hemmed & unhemmed), ball caps, bat grip, etc!  Our store is packed with as much gear as we could get our hands on!!

and the best part......

Not only do we have the best pricing, but Play It Again Sports is the ONLY sports store where you can TRADE IN YOUR USED GEAR and CREATE YOUR OWN DISCOUNT!!!  

Example: Used cleats $9.99  Trade In Cleats $4.  You pay $5.99 for some cleats for the ever growing kids!

So, step into our store for the gear you need to have the most memorable experience ever, at the best prices...EVER!







If you have any questions or if you are looking for something special, send an email to our store manager James at:

Junior Guards Suits Are Here!
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